Article
May 14, 2025

Turning Physical Security Device Data Into Business Insights

Security systems collect more than just alerts — they capture business opportunities. Learn how smart integration and RMM tools help make sense of all that data.

Trends & Insights

Physical security systems are always collecting data: foot traffic in retail stores, occupancy in office buildings, temperature changes in factories, and more. But with information flowing in from so many different devices, how can companies turn this data into something they can really use?

The answer is to bring all those data streams together. With smart integrations — connections that let systems share and work with each other’s data — information from devices like cameras, access control systems, and sensors can help businesses make more informed operational and safety decisions. 

Remote monitoring and management (RMM) platforms help make this possible. By centralizing device data, RMM helps organizations get a clear view of the environment as a whole. No more juggling scattered data streams.

Correlating data inputs across devices allows for more multi-pronged analysis, making it easier to spot patterns, like whether an increase in access control alerts coincides with higher foot traffic or unusual temperature readings. By bringing all this intelligence under one roof, RMM platforms move beyond security monitoring and start functioning as an enterprise-wide management tool.

This approach lets operations teams prioritize issues and deploy maintenance resources more strategically. Let’s break down how security devices feed into this bigger picture, consider lessons from innovative players in the space, and explore ways RMM brings security data to life.

Seeing More Than Security: How Cameras Deliver Business Insights

Cameras have come a long way from simple surveillance. AI-powered video analytics let businesses track foot traffic, time spent in store, and line lengths in real time. Integrating video data with point-of-sale systems gives context to how in-store behavior influences sales, which in turn arms retailers with insight they can use to fine-tune layouts, product placement, and staffing.

Sonitrol is one company that does this well. They help retail customers harness video analytics to inform store design and operations. For example, a retailer might use heat maps of customer movement to identify underused areas or frequent bottlenecks, then adjust floor plans to encourage better flow. Sonitrol’s AI tools also help flag inefficiencies, like long checkout lines, so businesses can make targeted improvements.

These examples show the power of video analytics. Still they only scratch the surface of what’s possible. Using an RMM to integrate physical security camera device data with other systems could reveal new patterns and insights. So, instead of looking at video data in isolation, RMM could connect that data to data from access logs, sensors, smart locks, and whatever other endpoints exist within the system. RMM could make it easier to apply consistent analytics across multiple locations too. That means patterns don’t just surface at the store level, they show up across the entire organization.

Using Access Logs to Improve Operations

Access control systems collect data every time someone enters or exits a building. When integrated with building management systems (BMS), entrances and exits can be turned into automations — e.g., to automate lighting, HVAC, and energy management.

Matrix Comsec exemplifies how this works, connecting access control with BMS to feed real-time occupancy data to facility systems and optimize energy use. In a large office building, this integration can automatically lower lighting and HVAC output in unused zones, which saves on overhead costs.

Just like with video analytics, RMM takes the value of these analytics further. Aggregating access control data across locations opens up broader insights: occupancy trends over time, cross-location comparisons, and centralized automation of environmental controls. By pulling everything into one platform, RMM makes it easy for teams to adjust resources and meet compliance needs without juggling multiple tools.

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Smarter Predictions With Sensors

Sensors add another layer to the data story, gathering real-time information on everything from temperature to machine vibrations. By detecting early warning signs of equipment failure or environmental risks, sensors support proactive maintenance, safer operations, and forward-thinking [[device lifecycle management]].

For example, facilities managing critical equipment like refrigeration or HVAC systems use sensor data to catch temperature anomalies before they turn into major problems. When you pair that data with camera footage or access logs, you get a more complete picture: maybe the temperature spikes coincide with an unauthorized access attempt or a mechanical issue no one had noticed. Without an RMM platform, those insights don’t surface unless significant time or manual effort is spent to find them. 

When sensor data is integrated with other security inputs, organizations can build a holistic view of facility health. AI-powered predictive analytics can catch anomalies across inputs, flagging risks before they turn into costly disruptions. RMM enables support teams to correlate these alerts and coordinate responses so that nothing important falls through the cracks. Without this integration layer, those insights stay fragmented and underused.

From Security Device Data to Security Insight and Action

RMM can turn security devices into something much more significant: a tool for making businesses smarter, using already existing hardware deployed in the field.

After all, data alone isn’t the goal. It’s what you do with that data that matters. An RMM platform helps turn all those numbers and alerts into information that can be acted on — insights that fit with what the business actually needs. There’s so much untapped potential in the systems companies already have. RMM is what helps connect the dots and turn scattered data into insights that move the business forward.

Learn more about Canopy RMM for physical security systems.